Author Archives: GINN

What Does Good Nicotine Governance Look Like?

Building Regulatory Systems That Deliver Better Public Health Outcomes The rapid evolution of nicotine products has transformed the regulatory landscape. Traditional combustible tobacco products now exist alongside nicotine pouches, electronic cigarettes, heated tobacco products, nicotine replacement therapies, and emerging nicotine technologies. This growing diversity presents governments with an increasingly complex challenge: how can regulatory systems…

Estonia’s Proposed Nicotine Pouch Cap: A Debate About Strength or Smoking?

Estonia is considering introducing a maximum nicotine limit for nicotine pouches. Supporters argue that lower nicotine levels could reduce dependence and improve public health. Critics, however, warn that setting the cap too low may produce an unintended consequence: making smoke-free alternatives less effective for adults who smoke while leaving combustible cigarettes largely unaffected. The debate…

South Africa’s Tobacco Bill: Why Risk-Proportionate Regulation Is Becoming Part of the National Conversation

South Africa’s proposed Tobacco Products and Electronic Delivery Systems Control Bill has become one of the country’s most closely debated public health reforms. Designed to modernise legislation dating back to 1993 and align with international tobacco control commitments, the Bill introduces wide-ranging measures that include expanded smoke-free spaces, plain packaging, retail display restrictions, tighter controls…

Europe Is Emerging as the Next Growth Engine for Nicotine Pouches

GINN Statement | 30 July 2026 The latest half-year results from several of the world’s largest tobacco and nicotine companies reinforce a significant shift in the global nicotine market: growth in smoke-free products is increasingly extending beyond traditional Nordic markets, with Europe emerging as a major centre of demand, investment and innovation. Philip Morris International…

Poland’s Nicotine Pouch Restrictions Highlight the Cost of Fragmented EU Regulation

Europe Needs a More Consistent Approach to Smoke-Free Nicotine Products Poland’s latest proposed tobacco legislation has placed nicotine pouches at the centre of a wider European regulatory debate. According to recent Polish government reporting, the proposed measures would ban disposable vaping products, tighten controls on nicotine pouches, restrict pouch flavours to tobacco only, and potentially…

Managing Risk, Not Ignoring It

What Oral Health Evidence Means for Nicotine Pouch Regulation As nicotine pouches become more widely available in global markets, questions about their long-term health effects continue to shape regulatory discussions. Among the most frequently debated issues is oral health. Reports of gum irritation, white lesions, gingival recession, and other local effects have prompted concerns from…

South Korea Brings Synthetic Nicotine Into Its Tobacco Framework

Regulation Advances, but Tax Policy May Undermine Harm Reduction South Korea has moved to regulate synthetic nicotine products, including nicotine pouches, under its tobacco framework. The revised Tobacco Business Act is due to take effect on 24 April 2026, bringing products that previously fell outside parts of the existing legal structure within a clearer system…

Australia’s Nicotine Pouch Ban Raises a Bigger Question About Harm Reduction

Australia has long been recognised as a global leader in tobacco control. It pioneered plain packaging, high tobacco taxes, advertising restrictions and comprehensive smoking reduction strategies, yet questions remain about how effective some of these measures have been in delivering the outcomes promised. Its latest reforms, however, mark a significant turning point in nicotine policy.…