GINN Insight: The Cypriot Presidency Proposal and the Future of EU Excise Policy for Nicotine Pouches

The latest compromise text under the Cypriot Presidency in the revision of the EU Tobacco Taxation Directive represents a cautious but meaningful shift in the debate over nicotine pouch excise. While the proposal does not fully resolve concerns around proportionality and risk alignment, it acknowledges a central empirical reality: national taxation of nicotine pouches varies…